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Interview with
Karen Hope,
Marketing plan expert

   Most successful businesses have a marketing-savvy owner, employee or agency on their management team to assist with the development and execution of a strategic marketing plan.

WHO IS THE MARKETING EXPERT IN YOUR BUSINESS?

  The Marketing Edge offers small business owners affordable access to the business and marketing    skills and advise needed to fast-track a business.  We work with you to research, develop and execute a plan that will grow your business into a viable, successful entity.  Whether your marketing budget is $5,000 or $50,000, we make sure every dollar is invested into the right message, strategy and supplier.

Contact us for a complimentary conversation about your business & marketing goals.

OUR KEY MARKETING SERVICES

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MARKETING PLANS FOR SMALL BUSINESS

Big or small, every business needs a plan that directs their marketing activity.  We can write a full marketing plan or conduct a Marketing Audit that puts a mini plan in your hands for only $399.  Much like a business plan, we research your market environment, evaluate your product/service, define target markets and set objectives that can be match with affordable marketing strategies.

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DIGITAL MARKETING STRATEGY

To compete in a digital world, a growth-oriented business needs an eye-catching, search engine-friendly website that will turn visitors into customers.  The next step is to get it in front of the right people. By using a blend of Writing and Design, Search Engine Marketing (SEM) and Search Engine Optimization (SEO) tactics we can get your website working harder as a lead generation tool.

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MARKETING REPRESENTATION

The Marketing Edge offers coaching, consulting and coordinating services billable by the project or by the hour.  Once we learn about your products and services, we can act on your behalf to execute almost any sales and/or marketing task required to grow your business.  Our marketing expert has the skills and experience a business owner needs to confidently move forward with a marketing plan.

WE’VE BEEN AROUND A LONG TIME!

The Marketing Edge has a long-standing reputation for good work in the Calgary market. Over the past 20 years, we have helped business owners market their businesses properly and profitably. Read our press page and testimonials to learn what other’s have to say about The Marketing Edge’s services.

Company President, Karen Hope, has spent many years developing and implementing successful marketing plans and campaigns. After marketing her own two businesses, Karen advocates that it’s next to impossible to get strong marketing results without going through some type of research, planning and positioning process.

She has seen many business owners invest in piecemeal strategies that fail to deliver a return on investment. For this reason, she now works one-on-one with clients to help them achieve their goals.

Karen is a reputable Calgary marketer who cares about her clients.  She is willing to work with all sizes of budgets.  Clients can choose from services that allow them to be an active or passive participant in the marketing planning and implementation process.

LEARN MORE ABOUT KAREN

If you would like to talk to us about marketing your business, please book a no obligation phone call.

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